Call To Action Component

Variation - Colored Large, Image Left/Right

Unsere Pipeline

Aufbauend auf unserer langjährigen Forschung im Bereich der klinischen Immunologie sowie unseren hochwirksamen Medikamenten wächst unsere zukunftsweisende und branchenführende Pipeline in der Immunologie sowie auch im Bereich der Fibrose. Dabei arbeiten unsere Teams an der Identifizierung von Mechanismen, die dem Körper helfen können, Entzündungen zu kontrollieren, das Immunsystem neu zu regulieren und das Gleichgewicht der Immunreaktion zu fördern. Mit derzeit über 20 Studienprogrammen, von der frühen Entwicklung bis hin zu Phase-3-Studien, forschen wir an Medikamenten für rund 20 verschiedene Erkrankungen, um Patient:innen individualisierte Therapien zu ermöglichen.

Fokus CAR-T-Zelltherapie – personalisierte Krebstherapie bei malignen Neoplasien

Die CAR (chimärer Antigenrezeptor)-T-Zelltherapie ist eine zellbasierte und personalisierte Krebsimmuntherapie. Wie funktioniert die Therapie? Welche Patient:innen kommen infrage? Wie und wo läuft die CAR-T-Zelltherapie konkret ab? Was ist bei der Auswahl der Patient:innen, der Zuweisung und Nachsorge zu beachten?

Variation - Colored Regular, Image Left/Right

Colored regular, Image on Right

All alignment variants from CTA Elements above are possible. BG Color must be dark enough for white text (WCAG 2.1 Level A)

Erhalten Sie spannende Neuigkeiten zu Ihrem Fachgebiet und erfahren Sie mehr zu Bristol Myers Squibb und unserem Engagement im Kampf gegen immunvermittelte Erkrankungen.

Variation - Colored regular call to action element

Colored regular call to action element

All alignment variants from CTA Elements above are possible. BG Color must be dark enough for white text (WCAG 2.1 Level A)

Call to action Button

Haben Sie eine medizinische Frage?

Ihre Anfrage wird an das Team der medizinisch-wissenschaftlichen Information von Bristol Myers Squibb weitergeleitet:

Variation - Without Image and style as Floating

Without image and Style as Floating.

When no image is added in CTA, the text is center aligned.

I am a healthcare professional (HCP) based in the UK*

Variation - With Large sized Image, Style as Topline

Ein Darm auf Reisen

Ans Meer? Oder lieber in die Berge? In einer neuen Broschüre findest du Checklisten und Tipps zu allem, was du im Vorfeld und während einer Reise beachten solltest.

Meine Therapie Log-in

Du erhältst ein Medikament von Bristol Myers Squibb? Im geschützten Bereich: Meine Therapie Log-In findest du weitere Informationen rund um deine CU- Therapie.

Variation - With Regular sized Image, Style as Topline and no button

With Regular sized Image, Style as Topline, Image Position as Left and no button

With Regular sized Image, Style as Topline, Image Position as Right and no button

Variation - With Regular sized Image, Style as Topline with button

With Regular sized Image, Style as Topline, Image Position as Left and Primary button with external URL under BMS authority

With Regular sized Image, Style as Topline, Image Position as Right and Primary button with internal URL and Secondary button with External URL

Rich Text Editor page

Variation - With Regular sized Image, Style as Floating and no button

With Regular sized Image, Style as Floating, Image Position as Left and no button.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Variation - With Large sized Image, Style as Floating with buttons

With Large sized Image, Style as Floating, Image Position as Right, Primary and Secondary button.

Secondary button option will only come when the Size of the image is selected as LARGE

Locale page properties

General page properties

Variation - Regular and Large sized Image, Style as Color, Image Position as Background and button

With Regular sized Image, Style as Color, Image Position as Background.

Image Position as Background will only work when the Style is selected as Color.

The text content is center aligned inside Image Position Background.

With Large sized Image, Style as Color, Image Position as Background and primary & secondary button.

Image Position as Background will only work when the Style is selected as Color.

The text content is center aligned inside Image Position Background.

Secondary button option comes only when the Image size is selected as Large

Variation - Without image, Style as Topline and Primary button

Without image, Style as Topline and Primary button

When no image is added in CTA, the text is center aligned.

What is Call to Action (CTA) Component?

The Call To Action Component (CTA) is meant to bring the user's focused attention to brief, but important, messages and entice the user to take actions. This component UI help calling for attention and offer an action for end users using image and actionable text (i.e Learn more, Buy Now).

Specifications:

This component can accept .jpg, .png, .svg and .gif formats of image files.
Ideally, all images which are used on this component for across your website should be optimized for web and follow consitent image aspect ratio. (i.e. 1:1, 4:3, 16:9, 21:9)
Component has option to author desktop and mobile/table image. You can prepare two variations of same image for better user exprience.

Authoring Guide >

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